Jo Middleton is the creator and writer of the award winning lifestyle blog Slummy Single Mummy, and also works with brands to advise on digital marketing strategy. Slummy Single Mummy came to life in 2009, and over the years, Jo's honest, witty style has drawn in a wide and loyal readership.
A great morning of networking over bacon and sausgae baps.
A talk by Jo Middleton who will look at the specifics of writing a blog for your business. A lot of businesses feel like a blog is something they 'should' be doing, but many lack the confidence to go for it, or the knowledge of what exactly makes a useful and valuable post.
Jo will walk you through some of the basics of how to structure a post, what to include, the use of images, creating an engaging headline and, of course, how then to get your post read.
If you've ever considered starting a blog for your business, or have one that needs a little encouragement, then this session will definitely be useful for you.